Finding a reputable SEO company to provide an honest and affordable SEO service for small businesses can be a real challenge. So many SEO companies will blind you with jargon, charge high prices and generally take advantage of the small business owner with little to no experience in SEO.
But we're different... And here's why...
We’ll build a list of the top phrases your customers are using to find your services
We’ll detail the ideal website structure & content plan for your business
We’ll highlight the opportunities for growing your backlink profile
We’ll create an action plan for you that details how to achieve this strategy
Choosing the right keywords is the foundation of any successful SEO campaign. You need to target keywords that your customers actually use.
We’ll research and identify the keywords your customers are searching at every part of the sales funnel; from the keywords they use in the research phase all the way to the keywords they use when in the buying phase.
We’ll review the respective sales opportunity for each phrase (determined by search volume) and achievability (determined by difficulty).
We will also review your top competition to see what keywords they rank for and build these phrases into your SEO where relevant.
Once we’ve identified the very best keywords for your business we will then build out the onsite SEO strategy.
It's very important that for each keyword we want to optimise for that you have a specific page/s on your website that we can use to create the relevant SEO copy.
We will build out the perfect website structure and content/technical SEO changes required to ensure your website has the best possible chance of ranking well for your keywords.
We will then work with you on the implementation plan to ensure the onsite SEO is optimised to the correct level.
Building backlinks is very important for SEO. A ‘backlink’ is a link from a
website to yours. These act as ‘votes’ for your website in Google’s eyes.
Our strategy will help you build new backlinks from three sources:
1. Journalist outreach - we’ll determine the very best search terms to find
industry-relevant requests from journalists and bloggers.
2. Competitor backlink analysis - we’ll show you where your competitors
have links and you don’t (ideal opportunities for new backlinks).
3. Guest post opportunities - we'll find the best guest post opportunities on
relevant websites that will increase your brands performance and awareness.
Once we’ve built your strategy, we then put it into action with a detailed action plan. This consists of identifying where your current SEO - both onsite and offsite - is not aligned and optimised for the strategy we’ve devised.
We’ll put together a list of SEO actions that need completing over time to get your website where it needs to be.
SEO is not a short-term game; you need to ‘prove’ to Google that you’re an expert and trusted within your industry. And you do this by making continual improvements to your SEO over time.
Let us provide you with a free 'no obligation' SEO audit of your website.
Big Buzz Solutions